Against Coca-Cola (Kigali, Rwanda) | Cities & Memory | Cities and Memory

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Cities & Memory - Against Coca-Cola (Kigali, Rwanda)

from Well-Being Cities by Cities and Memory

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Gahanga market in Kigali reimagined by Cities & Memory.

"Having visited Rwanda a few years ago, when exploring its urban markets, as well as what is different, one is struck by what is similar - monolithic global brands like Coca-Cola and Nike stamp their presence on even the tiniest, most characterful spaces in human lives. The brand colours, logos and slogans have invaded every urban space on the planet.

"Wherever there is commerce, there are the mega-brands, and the more homogenised our spaces become, the worse it is for the well-being of our cities. This piece is a quiet, sad lament against Coca-Cola, against Nike, and by extension against everything that makes our cities the same, and a plea to keep the idiosyncrasies that ensure the places we live are truly well-being cities."

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from Well-Being Cities, released October 19, 2022

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Cities and Memory Oxford, UK

Cities and Memory is one of the world’s biggest sound projects, a global, collaborative sound art and field recording programme with the aim of remixing the world, one sound at a time. It covers more than 100 countries and territories with 5,000+ sounds and more than 1,000 contributing artists.
Thousands of field recordings, recomposed and reimagined by artists around the world. ... more

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